Launches Exclusive Opportunities for Total BMW Experience in South Carolina

Spartanburg, S.C. – May 7, 2010… BMW, a longtime fixture in the Upstate of South Carolina, recently launched "The BMW Experience". In leverag ing BMW's multiple assets in Spartanburg County, BMW hopes to create a fresh appreciation for the brand by giving individuals and groups more options to come experience The Ultimate Driving Machine firsthand.

Combining BMW's resources along Highway 101 in Spartanburg, SC: The BMW Performance Center, The BMW Zentrum, as well as, BMW's Manufacturing Plant,[keep reading] "The Ultimate BMW Experience" extends the ability to offer a more customizable, personal approach to all visitors and will become a destination for many enthusiasts and will give BMW a forum to tell BMW's story in the US.


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